A new brand element for a strong future: Rentit stands out from the crowd

Here at Rentit, we stand for movement, versatility and looking to the future. From 2025, we’re taking it a step further and adding a new brand element to our logo that embodies precisely these values. With this fresh design, we aim to strengthen the Rentit brand, boost our brand recognition and, at the same time, show that we’re always on the move – for you and for your projects.

The idea behind the new element
Our new brand element is more than just a graphic gimmick. It has evolved directly from our existing logo, with a focus on vertical emphasis. This allusion to different heights and movements perfectly reflects what Rentit is all about:

• height access solutions of the highest standard.
• Flexibility and dynamism.
• The ambition to always think higher.

The design is deliberately kept clean and modern, yet at the same time brings a playful lightness to our brand identity – a surprising element that makes you want to take a closer look.

Where is the new element used?
Our brand element is used to complement the logo. Whether on our vehicles, in brochures, on the website or on social media – it ensures a fresh and dynamic overall look wherever it appears.

With this element, we are creating:

• A stronger visual identity that is even more memorable.
• Greater creativity in our design, without losing brand recognition.
• A modern, dynamic image that shows what we stand for.

Why a new brand element?
Quite simply: we want to grow as a brand and make our presence even stronger. The new element helps us reach you and others even more effectively. It shows not only what we do, but also how we think – always on the move, always innovative, always at the cutting edge.

For us, this means:

• Greater visibility: So you can recognise us instantly wherever you are.
• A fresh new look: Because our brand should be just as flexible as our solutions.
• A clear message: At Rentit, we’re always on the up – for you, for your projects, for us.
• The future of Rentit: Strong, fresh, versatile

With this new brand element, we’re embarking on a new phase in 2025. It symbolises everything we aim to achieve: continued growth, further development, and ever-higher heights.

You’ll soon see this element everywhere in our branding – and we hope you like it just as much as we do! What do you think of our new look? Feel free to write to us or just speak to us about it directly – we look forward to your feedback!